branding • campaigns • experiences
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Packed with Purpose

When someone loses their home, they lose their ability to practice self-care. For the unhoused, shelter is paramount, but their needs beyond basic protection are also essential, and we wanted to remind them it's okay to take time for self-care. So, I came up with this idea to pair OceanX with their beauty clients to make sure the houseless get what they need.

Agency: Awe-Full

Role: concept & script